| -link"> | | | | coddled by their parents, driven to soccer practice, |
| The attitudes and activities we encourage in our | | | | provided with trophies for participating. He had |
| children have a life long effect. What do you want for | | | | observed that when left to play by themselves without |
| your children. Can educational toys help. I was | | | | adult organization, they were often lost. |
| watching CBS 60 Minutes and they had an article on | | | | I couldn’t help but think of the Enron scandal, |
| Echo Boomers. A prominent professor and pediatrician | | | | where earnings were fabricated to meet the |
| was told by a fortune 500 executive that the thing that | | | | expectations of the market. I know those involved in |
| struck him most about the new generation coming into | | | | Enron are of an earlier generation, but are we teaching |
| the workforce, was their lack of long term vision. He | | | | similar behaviour through video games. |
| said that they treated business like a video game, | | | | Educational toys have always been a mainstay of my |
| where if they didn’t see instant results, then it | | | | children’s fun and games. We often use |
| wasn’t of interest. He also commented that | | | | science kits and science toys as fun activities on a |
| today's young employees cannot proceed in a step | | | | rainy day. My children are still impulsive, but they are |
| wise fashion, cannot accomplish a task in a methodical | | | | also prepared to make sacrifices for something that |
| way. As a retailer and owner of Brain Waves | | | | excites them. Educational toys may not be the solution |
| Educational Toys I immediately drew a connection. The | | | | to all the world’s problems but I think they are a |
| pediatrician noted that the echo boomers had been | | | | good place to start. |